Leveraging Loyalty – Points-Based Loyalty Programs for Double-Digit Revenue Growth

In today’s competitive car wash market, loyalty isn’t just a nice-to-have—it’s a growth engine. As retail traffic becomes more vital to the bottom line, smart operators are turning to points-based loyalty programs to drive frequency, boost average ticket, and fuel long-term membership conversion. In this live recorded session from The Car Wash Show 2025 in Las Vegas, AMP’s VP of Sales & Marketing, Dylan von Kleist, returns to the stage with new data, proven strategies, and fresh insights. Backed by nearly 900,000 customer records, Dylan reveals how operators are using loyalty to unlock double-digit revenue growth, increase member retention, and win over retail customers like never before.